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National Repository of Grey Literature 2 records found  Search took 0.00 seconds. 
Rise of MMA in Czech republic according to journalists
 Liška, Lukáš Josef ; Trunečka, Ondřej (advisor) ; Chladová, Marta (referee)
The Bachelors thesis Rise of MMA in the Czech Republic according to journalists explores the way Czech journalists feel about the popularity rise of MMA in Czech media and among the general public. The main method of research are half-structured in-depth interviews with journalists, who cover or used to cover MMA in media. These interviews focus on the process of selecting the news and new topics in media, where addressed journalists work or used to work. The main topics of interviews are the main reasons for the sudden rise of the popularity of MMA, the current ranking of MMA among mainstream sports, and prediction of its possible future. Thus interviews reflect the theoretical part and follow it up. Since the interviews are half-structured, apart from main topics they follow specific and unique topics based on the way the interview was going and specifics of media, where every answerer works.
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The media image of ski jumping as perceived by ski jumpers
 Bártová, Patricie ; Trunečka, Ondřej (advisor) ; Chladová, Marta (referee)
The Bachelor thesis The media image of ski jumping as perceived by ski jumpers describes how selected Czech ski jumpers perceive the media coverage of their discipline. At the same time, the thesis captures how and to what extent the selected media covered ski jumping in the researched period. The main method used in this thesis were semi-structured interviews with selected Czech ski jumpers. The interviews focused on several levels of their relationship with the media, namely their attitude towards general cooperation, responses to current coverage and alternative ways of raising media attention. Through quantitative and qualitative analysis, the thesis also characterizes the media coverage in selected media in the period from October 2018 to March 2019, ie one complete season of the Ski jumping World Cup.
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